We surveyed Mums to ask them their opinion on family cars and travelling with kids in cars. And the results were eye-opening! If you are marketing to mums, then you might be interesting in finding out what Mums Think of Cars and Travel with Kids in our free Insights Report:

In our online survey of Mums we asked them questions about how they view cars and travelling with kids including

  • How much time they spend in the car
  • Favourite family cars
  • How often they change car
  • Family car choice
  • What qualities they look for in cars

And we found some really interesting results such as:

  • 63% say it’s a joint decision picking a new car
  • 29% of parents spend between 7 and 14 hours per week in the car
  • Hatchback is top family car type followed by saloon
  • Safety is number 1 of the top things parents look for in the cars they buy

Find out more in our FREE Insights Report which you can download here.